Most companies are associated with a location.
London is the financial heart of the UK.
Aberdeen, is the UK’s oil-epicentre.
Dundee is known as the tech hub of Scotland.
But what happens when your company doesn’t have a physical HQ. What happens when you can’t pinpoint it on a map?
How do you define your company, if not by location?
How about by its lack of location.
But what descriptive terms currently exist that describe your company’s lack of corporeality?
There are plenty to consider:
1) Flexible (e.g. a ‘flexible’ company)
Definition: This is a general, umbrella-type term used to describe work that is less constrained by location or time. One potential problem with this phrase is that it can be too general; it doesn’t define how flexible your company is or where it is on spectrum of working.